McDonalds’s Happy Days
McDonalds’s Happy Days

CREDITS: DDB Betterfly

  • Agency: DDB Georgia
  • Client: McDonalds’s Georgia
  • Creative Director: Bacho Meburishvili
  • Account Manager: Tako Mshvelidze

"Think About It" is McDonalds’s campaign, which was held during Happy Days 2016. The main aim was to create a campaign, which would help increase awareness of children with limited abilities.

We asked children with limited abilities to paint their own world and afterwards transferred the paintings to different buildings in Georgia, in a form of street art. With the help of this campaign, children and their bright, colorful thoughts became an indivisible part of our society and the city.

McDonalds’s Happy Days
McDonalds’s Happy Days
McDonalds’s Happy Days
McDonalds’s Happy Days
McDonalds’s Happy Days
McDonalds’s Happy Days
McDonalds’s Happy Days

Case Video